- Responsible for the overall visual aspects of an advertising or media campaign.
- Generating clear ideas and concepts in tandem with the Marketing department.
- Producing sketches, storyboards, art layouts based on creative visions and ideas.
- Understanding marketing initiatives, strategic positioning and target audience.
- Ensure cohesive brand identity across all channels.
- Photoshoot concepts, briefs, direction and delivery.
- Responsible for producing effective advertising campaign designs.
- Collaborate with the marketing team to create new strategies and ideas for social media marketing, EDM, video and website creation.
- Other ad-hoc matters.
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