Copy Writer

  • Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia
  • 27/03/2020
Company: Peoplelogy Development Sdn Bhd
Type: Full time
Category: Media-Journalism
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Job Description

Key Responsibilities:
• Develop and research ideas for virtual learning video screenplays.
• Create an initial framework, or treatment, for screenplays.
• Write or adapt a story into a script.
• Weave together visual elements in scenes with plot and dialogue.
• Work with producers and directors to edit and adjust the script as needed.
• Create and plan storyboards
• Creative, multi-tasking, self-motivated and independent
• Disciplined and capable of executing design projects independently
• Resourceful in creative ideas and active in brainstorming
• Pleasant attitude, focused on details, well organised
• To develop copy-writing and content that is engaging, accurate and market-driven across all communication platform within deadlines
• Ability to conceptualise creative and effective advertising ideas
• To manage contents across the various social media platforms and execute social media marketing efforts
• To manage all the content and daily operations of social media conversations to build client’s visibility and encourage brand awareness and engagement
• To manage social media platform and ensure constant engagement, traffic and growth
• Continuous improvement plans for increasing content performance in terms of engagement, reach and conversions
• Preparing performance and trend reports on social media activity

Job Requirements:
• Diploma/degree in Advertising/Media, Journalism, Mass Communications or equivalent
• Proficient in Apple Keynote, Numbers and Pages or Microsoft Office Word, Excel and Powerpoint
• Strong understanding of SEO principles
• Experienced with Facebook ADS Manager, Instagram Business Manager and Instagram Promote Tools
• Proficient with analytical tools such as Google Analytics, Facebook Insights to monitor and evaluate social media presence and performance.
• Experience in Social Media Marketing (eg. Facebook , Instagram, etc) would be an advantage
• Excellent writing and editorial skills in English and Bahasa Malaysia
• Manage multiple projects with specific deadlines
• Aware of current news and trends
• A team player with excellent communication and interpersonal skills

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